Job Details
Develop social media campaigns and define their K.P.I.s
Update content across various social media channels
Engage with followers and customers
Post contents as well as manage blogs and websites
Manage the day-to-day handling of all social media channels such as Facebook, Instagram, Twitter, TikTok, etc
Analyze campaign data and web traffic metrics
Measure and
... report the performance of all marketing campaigns and assess ROIs and KPIs
Utilize social media marketing tools like Hootsuite and Sprout Social
Keep an eye on the latest social media trends and how to leverage them in the hospitality industry.
Lead creative development to motivate the target audience to take action
Oversee new and ongoing marketing and advertising activities
Design and deliver creative and engaging social media strategies
Monitor SEO and traffic
Optimize content coming from content developers
Communicate with stakeholders and senior management
Any other assigned roles by the management.
Technical and Behavioural Competencies
Experience with SMM and Graphics design
Proven work experience as a social media manager
Hands-on experience in content management
Excellent copywriting skills
Ability to deliver creative content (text, image and video)
Solid knowledge of SEO, keyword research, and Google Analytics
Knowledge of online marketing channels
Familiarity with web design
Excellent communication skills
Analytical and multitasking skills
Demonstrate a natural inclination to strive towards success.
Innovative to adapt quickly and effectively to the competitive nature of the hospitality industry. more