To provide leadership and overall direction of business growth in the region/assigned branches, oversee the growth of quality loan portfolio and deposits, while maintaining a balance between social and financial goals.

To supervise and control implementation of the regional growth strategy and expansion plans in line with the approved budget and timelines
To personal sales activities targeting high end potential customers (SMEs, Corporates, Cooperatives, etc)
To conduct visits to existing and potential customers in order to understand customer expectations, complaints and areas of improvement
To ensure that branches are optimally staffed in line with the budget and growth strategy
In conjunction with the branch managers and marketing unit, plan and supervise execution of sales activities in the region in order to achieve regional performance targets.
To ensure that all staff members in the region have a clear understanding, acceptance and are able to communicate the bank’s policies and procedures
Ensure that all staff members in the region have a clear knowledge and understanding of the banks products and service.
Ensure that all staff in the region are trained on sales and apply sales techniques when interacting with potential and existing customers.
To ensure that all branch premises in the region are well maintained in line with the branch-maintained standards.