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Field Sales Representative
8mo
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Diageo
Kenya, Nairobi
Fulltime
About the role
To contribute to the performance of the Sales & Distribution organization by implementing and executing a Territory Sales & Distribution plan that meets brand, volume, merchandising and promotion objectives for each outlet in order to achieve the overall area or channel trade marketing objectives
The Field Sales Representative will cover the retail outlets on the basis of a pre-assigned route/plan.
Key Accountabilities:
Develop and implement a territory trade marketing plan which meets the objectives of the area trade marketing plan in the areas of brand, volume, merchandising and promotion.
Ensure that the territory distribution objectives of brand availability, stock holding and stock rotation are achieved.
Ensure that price is in line with the company strategy
Implement promotions, develop and execute Merchandising Programmes at POS with optimum use of resources and materials in order to achieve the highest in-store visibility and sales performance for the strategic brands.
Measure business performance to drive insights
Qualifications and Experience Required:
Bachelor’s degree
Sales
Marketing
Retail
Business Development
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