Your responsibilities will include:


Manage, Run, Optimise and Report back on Paid Advertising channels on a daily, weekly and monthly basis to the internal and external stakeholders, these include but are not limited to:
SEM (Google Search & Google Shopping) Display & Video 360 (Acquisition & Remarketing) 
App Install & App Engagement (Acquisition & Retention) Video (YouTube) 
Managing paid advertising budgets optimally to achieve business 
KPI’s Assist business departments with paid advertising requirements, reporting, analysis and strategies
Help other business departments understand and how best to implement their digital advertising requests.
Keep up to date of changes in the digital industry and setting up tests to implement and determine the viability of these new changes on our internal paid advertising
Develop and drive a mobile app acquisition and retention strategy


Qualifications and Experience:


Bachelor’s degree in Digital Marketing or Marketing or equivalent or Statistics, Mathematics or Computer Science
2 - 4 years’ experience in a paid advertising role 
1+ years proven success managing user acquisition channels for mobile apps
  • Cape Town