Key Role Accountabilities
Area 1: Sales Revenue Growth

Prepare and submit accurate sales forecast and timely reports to the line manager to facilitate proper planning
Achieve targeted numbers of AGD customers served against budget by managing SP and FA team in the area to achieve full cluster development in the Area assigned
Achieve sales volume as per the budget committed in the Area
Develop Sales support to AGD. Uplifting product to smaller Agrovet shops, in-shop promotion.
Farmer recruitment and support. Provide product and agronomic training for farmers, customers and partners
Assist demo set up and management
Demonstrate the value, positioning and agronomic benefit of Baraka Fertilizer products to farmers
Assist Sales Person in organizing and conducting field day
Data collection
Local representation in field activity. Build strong working relationships with community members both farmers and government personnel
Identify and pass business opportunities to sales personnel
Reporting on a daily basis to ASR on planning and achievement

brand awareness and benefits to all customers and stakeholders in the Area
Pro-actively manage credit limit of the customer to support the sales growth
Ensure a balance of blends and straight sales (blends should be more than 70% of total sales)

Area 2: Market Development

Continuously identify, recruit and serve new customers in mandated Area as per the set target for business growth and sustainability
Identify potential new prospects and propose to management
Identify, negotiate, plan and execute activation opportunities such as demo trials/strategic sampling, shop branding in line with customer’s agreement for purposes creating and maintaining sales for business growth and sustainability as well as brand awareness

Area 3: Debt Management

Ensure Account payment and Reconciliations are done on Time.
Ensure Accounts operates within the stated credit limits

Area 4: Relationship Management.

Build, Manage and Maintain good strong long term customer Relationship.
Ensure Timely address of Customers queries.
Ensuring Immediate Customer Feedback.

Area 5: Timely Reporting and Feedback.

The ASR should give feedback on time for purposes of planning and forecasting. Weekly PDCA reports are expected by end of every Saturday
Gather and Report market intelligence (reporting competitor activities).

Person Specification (Qualifications and relevant work experience)

Bachelor of Commerce Degree – Sales (or any other Business Degree)
Diploma in Business/ Agricultural Course with at least 6 years’ experience in sales (3 in a supervisory position)
Experience in Marketing will be preferred.
Proactive behavior to suggest ideas and way forward
Strong interpersonal and communication skills both internally and externally
Robust organizational and planning skills
Must be a Team Worker, Respective, Integrity, good Communicator, Innovatiotive, and Brilliant at the Basics.