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Kylee Leppanen
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Global Brand Marketing Coordinator at Dickies
since February, 2024
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Profile
Skills
Marketing
Public relations
Brand Strategy
Email Marketing
Data Analysis
influencer marketing
Integrated Marketing Communication
Leadership & Project Management
Experience
Kylee Leppanen
Work experience
Global Brand Marketing Coordinator
at
Dickies
February, 2024 -
Fulltime
⬧ Lead seasonal campaigns by crafting creative briefs with strategic plans and consumer insights within GTM to enhance brand visibility.
⬧ Align cross-functional teams to ensure key products are featured in DTC and wholesale creative, driving seasonal success.
⬧ Delivering comprehensive toolkits and creative briefs for channel review sessions in the GTM process.
⬧ Analyze market trends and consumer behavior, providing insights for strategic decision-making.
⬧ Develop PR and influencer strategies, enhancing brand visibility and engagement.
Kylee Leppanen
Work experience
Global Marketing Operations Coordinator
at
Dickies
September, 2022 - February, 2024
Fulltime
⬧ Analyzed market trends and consumer behavior, providing insights for strategic decision-making
⬧ Coordinated global marketing strategies with influencers, enhancing brand visibility and engagement.
⬧ Managed strong partnerships with agencies, ensuring seamless communication and collaboration.
⬧ Supported senior managers in executing marketing plans, driving brand growth and market presence.
Kylee Leppanen
Work experience
Marketing Operations Manager
at
SeaQuest
June, 2020 - September, 2022
Fulltime
⬧ Created and managed email/SMS marketing strategy, increasing subscriber engagement and substantial monthly revenue.
⬧ Analyzed campaign data, implementing strategies to elevate performance.
⬧ Managed sponsorships and third-party relations, enhancing partnerships and collaboration
Kylee Leppanen
Education
Bachelor’s Degree
at
Boise State University
August, 2018 - December, 2021
Fulltime
Marketing
Copyright 2024
English
Українська
Русский
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